Demand channels

Influencer Marketing Campaigns

Creators bring attention; the system decides whether it becomes orders. We run campaigns with tracked links, codes and whitelisted ads on top.

What we build with Influencer Marketing

  • Creator sourcing, vetting and briefs matched to the offer
  • Whitelisted ads that scale the best creator content
  • Tracked links and codes per creator into revenue reporting
  • Rights, usage and repurposing of content across channels

Where it fits in a revenue system

Influencer Marketing is a demand channel inside a revenue system. Traffic only counts when it becomes a booked call or an order, so every Influencer Marketing campaign we run is wired into landing pages, CRM routing, follow-up and revenue reporting from day one.

Influencer and creator campaigns for ecommerce and consumer brands: creator sourcing, briefs, whitelisted ads and tracked links so results are measured, not guessed.

Questions we get asked

Which brands does influencer marketing suit?

Visual consumer products with a clear offer: beauty, fashion, food, fitness. We have run it for a beauty ecommerce brand alongside paid social.

How do you measure it?

Per-creator links and codes, plus whitelisted ad performance, reported against orders rather than impressions.

Do you manage Influencer Marketing on its own, without the rest of the system?

We can, but we recommend against it. The channel performs when the handoff after the click is fixed: landing page, form, speed-to-lead, follow-up and attribution. That is what we install alongside it.

See how it would fit your funnel

Fifteen minutes on what you run today and where this sits in it. No proposal until we have seen your system.

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